I’ve been blessed to have countless mentors in my life who have shared with me their unique philosophies, from throwing a great curveball to personal training discipline and motivating teammates – and in my professional life – the attributes of great leadership. A most simple definition of leadership is the one that still resonates with […]
Many business owners don’t see marketing for its full potential – or more accurately – its real purpose: a generator of more revenue and profit. In a recent article, “Marketing Should Be a Profit Center, Not a Cost Center,” Tim Williams argues convincingly that the marketing profession has essentially devalued itself by being equated with the simple […]
You never really know how your business is going to grow. In fact, if you try to clearly define the direction of your company (without an open mind to new opportunities outside the carved path) you’re taking a graver risk, indeed. We’re taught to plan. We’ve been trained to roll things out, step-by-step, and yet […]
Sparked by a recent philosophical debate with an SEO expert friend of mine, I figured it’s time to help you reassess SEO. Quickly, for those who do not know what SEO is: It’s simply specialized work done on your website, so it appears more prominently in web search results when people are searching for your […]
Word of mouth is extremely powerful. It’s a trust factor. When a friend or family member recommends a service, you can believe that it’s the real deal. Further, when those friends or family share particularly stories about the effectiveness of any type of service, it only reinforces the quality of that service. And when a […]
PITTSFIELD – Berkshire Animal D.R.E.A.M.S. announced today that the non-profit feline rescue organization will be holding an open house Saturday to celebrate the first anniversary of its new downtown location. The event will take place on Saturday, February 9th from 11 a.m. to 4 p.m. at Animal D.R.E.A.M.S. headquarters at 441 North Street. “This location has […]
Taxes, investing in our schools and infrastructure, beefing up the city’s parking enforcement team, deer antler spray, if anyone cares who is playing the in the Super Bowl and the role that radio should play in the community – were just a few of the issues explored last week on GMP. I’m happy to say […]
A short week with the Martin Luther King holiday, friends Shawn Serre and Ashley Sulock pitched-in to host GMP on topics ranging from Governor Patrick’s proposed budget and tax changes, the mysterious life of frogs and salamanders (yes, they are still around in minus-10 degree weather), a half-marathon pitch, a firsthand account of Beyonce’s lip-synching, a […]
I’m happy to help out with the 50th Annual UCP Telethon. See the press release below: UCP of Berkshire County Gears Up for 50th Annual Telethon PITTSFIELD, Mass. (Jan. 21, 2013) – For half a century, United Cerebral Palsy (UCP) Association of Berkshire County has been holding its annual telethon to support programs and resources for individuals with […]
Good Morning Pittsfield ran the gamut again last week with talk of gun control, school security and more with Pittsfield Police Chief Michael Wynn, the announcement of the Second Congregational Church’s Content of Character award, the roll-out of the Berkshire Museum’s bat exhibit, the NAMA Snow Ball dance, Martin Luther King’s legacy on peace and […]